Privacy Policy

Privacy Policy

This Privacy Policy explains how information is collected and used on amy.bm. This website is primarily an informational site that shares free stretching and yoga content, links to external platforms, and offers optional email signups.

By using this website, you agree to the practices described below.

Information We Collect

This website only collects limited information that is necessary to provide content and communicate with visitors who choose to opt in.

Email Signups

If you choose to sign up for a challenge or join the email list, you will be asked to provide your email address.

Email subscriptions are managed through kit.com. You will only receive emails if you opt in, and every email includes an unsubscribe link that allows you to stop receiving emails at any time.

Automatically Collected Information

Like most websites, basic technical information may be collected automatically, such as IP address, browser type, device type, and pages viewed.

This information is used only to understand general website usage and improve the site experience.

Cookies and Analytics

We use Google Tag Manager and Google Analytics to understand how visitors interact with our site. These tools use cookies to collect standard log information and visitor behavior in an anonymous form.

You can opt out of being tracked by Google Analytics across all websites by using the Google Analytics Opt-out Browser Add-on.

Third-Party Services

This website links to third-party platforms such as YouTube for video content and a Shopify-powered shop for purchases.

Any data you share on third-party platforms is governed by their own privacy policies. This website does not control how third parties collect or use your information.

For purchases made via shop.amy.bm, Shopify handles your payment information. We do not store or have access to your full credit card details.

How Information Is Used

Information collected through this website is used to deliver requested content, send emails to subscribers who opt in, understand site usage, and improve the overall experience.

Information is not used for anything unexpected or unrelated to the purpose of this website.

Data Sharing

Personal information is not sold or rented. Information may be shared only with service providers that are necessary to operate the website, such as email delivery or hosting services.

International Data Transfers

Our service providers (such as Google, Shopify, and Kit) are located in the United States. By using this website, you acknowledge that your information may be transferred to and processed in the United States, where data protection laws may differ from those in your jurisdiction.

Data Security

Reasonable measures are taken to protect information, but no method of transmission over the internet is completely secure.

Changes to This Policy

This Privacy Policy may be updated from time to time. Any changes will be posted on this page.

Contact

If you have questions about this Privacy Policy, contact hi@amy.bm.